Adverts

Film companies can market their films on websites, internet etc in order to get a wider audience and appeal to a vast amount of people. It increases brand awareness and product sales as more people see the ads.

This Better Call Saul ad is featured on a website to advertise the show on a different platform.

Though this isn't a film viral ad, the xbox ad featured on this IMDb website advertises to convince people to buy and play the game.

This advertisement on Youtube shows the popular iPad air on a vast platform as the creators know it will be seen by everyone who visits youtube and convince them to buy it.

This ad is featured on Facebook as it's an important message from the NHS which will have a great audience which is what the aim is.

Methods used by viral ads:

• Internet and blogs
• Mobiles
• TV and Radio
• Direct marketing

As people on the internet share content between one another, the viral ad companies must make their ads appealing, accessible, worth sharing, large platforms such as Youtube used to market, good quality and easy to share.